A selection of the rules we follow when producing our designs
  • Consistency - necessary for branding and ID.
  • Mnemonic Devices - the reorganising and display of information in a simpler & easier to follow format.
  • Ockham's Razor - the most efficient and simplest designs work the best.
  • Modularity - this principle is especially useful when producing web and new media.
EMD's design techniques and knowledge can be advantageous in a competitive marketplace, giving our clients the edge that they need to sell their products and services.
Typography, aesthetics, an in depth knowledge of print production and creative minds are the foundation of our design business
A client's web site, colour brochure, CDROM presentation, business card and press advertisement will have continuity when produced by EMD.

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Please note: Flowers 4 U is a fictitious company which is for demonstration purposes only. Any resemblance to a real company or individual is purely by coincidence.